Creative identity
FORM.
Beyond the expected
STATUSSelf-initiated study
DISCIPLINEIdentity / 3D art
EXPLORESVisual signature / Material direction / Identity applications
THE CREATIVE QUESTION
Build a recognizable identity from one flexible sculptural gesture.
THE PROPOSED RESPONSE
A folded silver ribbon provides a consistent visual anchor across a disciplined typographic system.
This study demonstrates an approach. It is not a commissioned project, a deployed client product or evidence of commercial results.
THE IDENTITY SYSTEMA direction.
A direction.
Applied consistently.
Typography, material and contrast form one proposed design language.
01 / TYPE & PROPORTIONFORM
Beyond the expected
02 / THE PALETTE
#151821#B5BAC6#E3E7EESelected from the concept direction. Final print and digital usage would be tested during a commissioned project.
03 / EDITORIAL APPLICATION
THE STUDIO EDITIONFORM
Beyond the expected
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